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ad creative

Ad Creative
Ad-Tech Glossary

Ad Creative

An ad creative is the visible content of an ad, image or video, headline, and copy, that the user sees, and the primary driver of native ad performance.

Definition · 1 min read
Teaser Ad
Ad-Tech Glossary

Teaser Ad

A teaser ad is a native ad that deliberately withholds key information, using a curiosity-driven headline and image to compel the click-through.

Definition · 1 min read