News sites sell ad inventory through at least two channels with completely different price floors: negotiated direct or programmatic display, and self-serve native feed placements.
Ecommerce, finance and travel dominate MSN's native feed. Here's the advertiser and vertical breakdown from an index of 281,839 live MSN creatives, plus who's actually buying there.
Microsoft Advertising blends native placements into Search campaigns by default. Here's exactly where the exclusion setting lives, why advertisers use it, and when Audience Network is worth keeping as its own channel.
There's no fixed CPC for the Microsoft Audience Network. Here's how its auction actually prices your ads, and what the live data shows about demand.
MediaGo's supply leans heavily on MSN-affiliated placements. Here's what that means for traffic quality, by vertical, and how to check it yourself.
MSN's native feed runs on the Microsoft Audience Network — but resold partner demand fills a slice of it too. Here is the click-chain evidence, plus the five-step method for profiling any publisher's ad networks.
Ten ads have survived every single day of our current observation window. Who they are, why seniors dominate the list, and how to mine proven longevity for your own campaigns.
Two of the longest-running creatives in the entire index are hearing aid ads. Why the niche fits native feeds so well — demographics, economics, stigma — and what its five recurring angles teach any media buyer.
Travel is the only native vertical where the price does the selling from inside the headline. Live examples — including a $5,299 vs $5,999 split test caught mid-flight — and how to read a vertical built on creative churn.
Ten real creatives from the Microsoft Audience Network — advertisers, observed run times, and the headline mechanics that keep each one spending.
Microsoft Audience ads run on a CPC auction where clicks cost a fraction of Bing search. What buyers report paying, how much a fair test needs, and the bid settings that matter.
Same-looking native ad unit, completely different machinery: Taboola's open-web publisher network versus Microsoft's own surfaces powered by Bing intent and LinkedIn profile targeting. Live index data on both feeds.
Insurance is the third-largest vertical in our live native index. Where its 22,000+ creatives concentrate is a working map of which networks insurance advertisers should buy first.
Travel is one of native advertising's biggest verticals, and 13,793 live creatives show exactly how it runs — including Flight Centre's captured price tests, a free masterclass in travel ad copy.
Game advertisers are quietly running month-long native campaigns while most UA teams never look outside the walled gardens. Who the feed audience really is, what live game ads teach, and how to build the funnel.
The full build for standalone Microsoft Audience campaigns — UET tracking, campaign settings, ad-group targeting, multi-ratio image ads and the first two weeks of management — in the order that actually matters.
The Microsoft Audience Network is the only native channel with LinkedIn profile targeting. Here is how every targeting family works — in-market, remarketing, customer match, demographics — and how buyers layer them without choking volume.
A native ad networks list with receipts: the seven major networks of 2026 — Taboola, Outbrain (Teads), MGID, RevContent, the Microsoft Audience Network, MediaGo and Yahoo — each with live creative counts from OpenAdLibrary's million-creative capture corpus, who each network suits, and the churn data that governs them all.
MSN feed traffic is Tier-1, older, desktop-heavy and cheap — and most of its bad reputation is a setup problem. What 281,000+ live MSN creatives say about who actually makes it pay.
The Microsoft Audience Network holds the largest live native footprint we track — bigger than Taboola's. Who its older, wealthier audience actually converts for, and who should pass.
Network share of 725,882 live native creatives across 49 networks: Microsoft, Taboola and Outbrain hold roughly 82% of observed volume. Full table, methodology and caveats inside.
Insurance is the third-largest native vertical, with 22,427 live creatives in the index. These seven captured ads — and the five angles behind them — show what actually survives.
The Microsoft Audience Network is the largest native channel in OpenAdLibrary's index — 281,839 live creatives. Here is what that corpus says about whether it deserves your budget.
One master image, four crops, every major native network covered. The working image-size defaults for Taboola, Outbrain, MGID, Revcontent, MediaGo, MSN and Yahoo — plus the crop-survival rules that matter more than pixels.
The Microsoft Audience Network is the largest fresh source of native creatives we track — 257,553 new ads in 30 days — yet it has no ad library and almost no coverage. Here's how the MSN feed works, how its demand is resold through msft-ssp and adnxs wrappers, and how to research it.
Yahoo Gemini is gone, but "Yahoo native" still trips up buyers: here is who really serves the ads in 2026, how to buy them, where MSN fits, and how to study live creatives.
MSN native ads are sponsored image-and-headline units shown in Microsoft's MSN content feed, much of it sold as resold demand through partner platforms.
