OpenAdLibraryOpenAdLibrary
Tag

ad spy

Spy Tool (Ad Spy)
Ad-Tech Glossary

Spy Tool (Ad Spy)

In advertising, a spy tool, or ad spy, is software that captures competitors' live ads and landing pages so marketers can research winning creatives and offers.

Definition · 1 min read
Ad Intelligence
Ad-Tech Glossary

Ad Intelligence

Ad intelligence is the collection and analysis of competitors' live ads, creatives, and landing pages to inform creative and media-buying decisions.

Definition · 1 min read
Ad Library
Ad-Tech Glossary

Ad Library

An ad library is a searchable, public database of ads that have run on a platform or network, showing the creative, advertiser, and run details.

Definition · 1 min read