Tag

traffic arbitrage

What Is Search Arbitrage? The Native-to-Search Model Explained

The business model hiding behind every cost-question headline in your news feed: how search arbitrage buys native clicks low and resells them to search advertisers high.

Article · 7 min read

Ad-Tech Glossary

Traffic Arbitrage

Traffic arbitrage is buying web traffic cheaply and monetizing it for more than you paid, profiting on the spread between acquisition cost and revenue.

Definition · 1 min read