Article 39 of the DSA forces Meta, Google and TikTok to publish every EU ad with targeting and reach data. Here is how to use those repositories — and why the entire native advertising channel sits outside them.
Watching the ads your competitors run in public is legal, and regulators are forcing platforms to make those ads even easier to see; the legal line is copying the creative, not researching it.
Ad transparency means anyone can see which ads are running, who paid for them, and where they appear, and here is how the libraries work, the laws that built them, and the native blind spot none of them fill.
