CTR benchmarks vary too much by context to answer this honestly. Observed run length is the better proof: advertisers don't keep funding creative that isn't converting, and plenty of native ads run for weeks.
Native ads borrow the visual grammar of content to avoid banner blindness, then rely on curiosity-gap headlines to do the actual persuading. Here's the full mechanism, and where it breaks down.
AI-generated ads are genuinely useful for production speed and genuinely bad at inventing a hook from nothing. Here's where they actually help, where they fail, and how to test them fairly.
Native ads work — conditionally. The evidence from 725,000+ live creatives across 49 networks, where the channel wins and fails, and a 20-minute check to run before you spend.
