Tag

click fraud

Do Ad Networks Refund Bot Clicks? Claim Processes Compared

Native ad networks catch most invalid traffic with automated filters before you're ever billed. For clicks that slip through, refunds usually come from a documented dispute, not an automatic process. Here's what that looks like.

Article · 6 min read

Ad Transparency & Supply Chain

How to Detect Bot Clicks: Signals, Tools & Placement Forensics

You don't need a fraud vendor to catch most bot clicks — you need your tracker, your analytics and a placement-level report read the right way. Here is the full detection stack, from cheap signals to hard proof.

Article · 6 min read

Ad Transparency & Supply Chain

Ad Fraud in Native Advertising: Types & How to Spot It

Native ad fraud hides in the gap between the widget you see and the advertiser you don't, so here are the fraud types that matter and the supply-chain and landing-page signals that surface them.

Article · 9 min read